As the umbrella organization for the state wide labor movement, the MASS
AFL-CIO helps affiliated unions promote the agenda of working families
on all levels and through all available mediums. We recognize that the
future of organized labor is closely tied to public perception and as
such, we place a great emphasis on both internal and external media
relations.
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Newsletters: To promote the work of the statewide labor movement, the
statefederation produces a monthly publication, called the
Massachusetts Labor Leader.Widely distributed within the labor
community and beyond, the newsletter features news and profile
articles, opinion columns, interviews with political leaders,updates on
MASS AFL-CIO political, legislative and education/training
initiativesand an extensive calendar of upcoming events.
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Weekly E-Mail Updates: Each Thursday, the MASS AFL-CIO sends out its
Weekly Labor Reader by e-mail and fax. Primarily, the WLR serves to
distribute breakingnews from the states labor movement, but also
contains a detailed calendar ofupcoming events and job/internship
listings. To be placed on the e-mail list for the WLR, please e-mail tsullivan@massaflcio.org.
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MASS AFL-CIO Website: The MASS AFL-CIO maintains an interactive and
frequently changing website that both the labor community and the
general public can visit at www.massaflcio.org.
The website features weekly news updates, pictures from MASSAFL-CIO
events and affiliate rallies and actions, full-text versions of both
the monthly Massachusetts Labor Leader and Weekly Labor Reader, as well
as contact information for all MASS AFL-CIO staff and an
ever-expanding list of hotlinks to websites of interest to the labor
community. In coming months, the website will include a feature that
will allow labor activists and rank-and-file members to write
legislators and politicians about issues directly from the site.
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To promote the message of the MASS AFL-CIO and the statewide labor
movement,the state feds communications specialist maintains regular
contact with both Greater Boston and regional media outlets, and is
available to all affiliates and local unions for help in press
relations. For any such inquiries or for help on any matter regarding
press relations, contact us at 781-324-8230.
The MASS AFL-CIO communications specialist also offers the following services toaffiliate unions:
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Media Workshops and Tutorials: Part of the MASS AFL-CIOs mission is to
teach affiliate unions and labor activists how to conduct
themselves with the media andhow to hone their message to maximum
effect. To this end, the state fed conductsregional tutorials and
workshops throughout the Commonwealth on nights and weekends. To
schedule such a tutorial, please contact the MASS AFL-CIO at 781
324-8230 ext. 25.
* Op-ed pieces and other
written materials: The MASS AFL-CIO frequently makes its position on a
battery of political, legislative and economic issues heard
through newspaper op-ed pieces or letters to the editor. While
such pieces generally deal withstatewide issues, many also have
regional significance. Any op-ed pieces, letters to the editor or other
written materials are available to affiliate unions for use in
their own local publications or for use in online outreach.
* Help in
Designing Newsletters or Outreach Materials: In line with the
stated communications mission of the MASS AFL-CIO, the state feds
communications specialist is available to help affiliates and local
unions in designing newsletters or other outreach materials.
To discuss any of the services specified here, please contact MASS AFL-CIO at 781 324-8230 x 25.
